Last reviewed: 2026-03-26 (as of 2026-03). Need fee-side verification? Open the matching Amazon fee calculator.
Amazon Pricing Calculator – US (2026)
Find the minimum listing price that hits your profit target after Amazon fees, fulfillment, and storage costs.
Last reviewed: 2026-03-26 (as of 2026-03)
How the pricing engine works
- Sold Price = Listing Price × (1 − Discount Rate).
- Total Sales Price = Sold Price + Shipping + Gift Wrap (Amazon calculates referral fees on this total).
- The solver uses the same fee model as our Amazon fee calculator, then binary-searches for the lowest listing price meeting your target.
Amazon United States Referral Fee Rates by Category
Referral fee rates for selling on amazon.com. Rates apply to the total sales price (item price + shipping + gift wrap).
| Category | Referral Fee Rate | Min Fee | Notes |
|---|---|---|---|
| Most Categories | 15% | $0.30 | Default rate |
| Amazon Device Accessories | 45% | $0.30 | — |
| Automotive & Powersports | 12% | $0.30 | — |
| Baby Products | 8% ≤ $10, 15% above | $0.30 | — |
| Books | 15% | — | +$1.80 closing fee |
| Clothing & Accessories | 17% | $0.30 | — |
| Compact Appliances | 15% up to $300 + 8% above | $0.30 | — |
| Computers | 8% | $0.30 | — |
| Electronics Accessories | 15% up to $100 + 8% above | $0.30 | — |
| Fine Art | 20% up to $100 + 15% up to $1,000 + 10% up to $5,000 + 5% above | — | — |
| Furniture | 15% up to $200 + 10% above | $0.30 | — |
| Gift Cards | 20% | — | — |
| Grocery & Gourmet Food | 8% ≤ $15, 15% above | — | — |
| Jewelry | 20% up to $250 + 5% above | $0.30 | — |
| Lawn Mowers & Snow Throwers | 15% up to $500 + 8% above | $0.30 | — |
| Tires | 10% | $0.30 | — |
| Video Game Consoles | 8% | — | — |
| Video Games & Gaming Accessories | 15% | — | — |
| Watches | 16% up to $1,500 + 3% above | $0.30 | — |
Rates shown are representative. Some categories use tiered or threshold-based rates. Individual sellers may pay an additional per-item fee. Use the calculator for exact figures.
Frequently Asked Questions
How much does Amazon United States charge in seller fees?+
Amazon United States (amazon.com) charges a referral fee on every sale, typically 15% for most categories. Professional ($39.99/mo) sellers pay a monthly subscription, while Individual sellers pay an additional $0.99 per item sold. FBA sellers also pay fulfillment and storage fees.
What is the difference between FBA and FBM fees?+
FBA (Fulfilled by Amazon) sellers pay Amazon to store, pack, and ship their products, including a per-unit fulfillment fee based on size and weight, plus monthly storage fees. FBM (Fulfilled by Merchant) sellers handle their own shipping and storage. Both pay the same referral fees on amazon.com.
How are FBA fulfillment fees calculated on amazon.com?+
FBA fees depend on the product’s size tier and shipping weight. Size tier is determined by the product’s dimensions (in) and weight (lb). Smaller items have lower fees, while oversize items incur significantly higher rates. Apparel and dangerous goods may have surcharges.
What are Amazon United States’s FBA storage fees?+
FBA monthly storage fees are based on the daily average volume of your inventory. Rates are lower from January to September and increase during peak season (October–December). Oversize items generally have different rates than standard-size items.
Which categories have the lowest referral fees on amazon.com?+
Categories like Electronics and Computers typically have lower referral fees (7–8%). Most categories charge 15%. Some categories like Jewelry and Watches use tiered rates that decrease for higher-priced items. Use the calculator above to see exact rates for your category.
How can I reduce my Amazon selling fees?+
Choose the Professional plan if selling enough items per month to offset the subscription fee. Optimize packaging to qualify for a smaller FBA size tier. Keep inventory lean to reduce storage fees, especially during Q4. Consider FBM for heavy or oversize items where FBA fees are high.
Is this Amazon United States fee model updated for 2026?+
Yes. This market model is reviewed for 2026. Last reviewed: 2026-03-26. Always verify official Amazon Seller Central announcements before finalizing pricing.